A platform for quality management in research institutes (part 1)
Journal Title: Marketing Instytucji Naukowych i Badawczych - Year 2016, Vol 20, Issue 2
Abstract
Research institutes face a chance to take the lead in the system of commercialization of the effects of R&D. For the purpose it is necessary to strengthen their position in the market i.a. by reorganizing structures and focusing on quality management. A multi-faceted approach to the problem of quality in the activities of research institutes based on an analysis of stakeholders and products, led to the idea of creating a platform for quality management - an entity bringing together 3 sections: 1) Section of Quality Management Systems, 2) Section of Scientific Information, 3) Section of Cooperation with the Customer. The choice of these areas, according to the author, corresponds to the specific activities of research institutes and emphasizes the need to improve and ensure the quality of the (often depreciated) area.
Authors and Affiliations
Agnieszka Klembalska
Keywords
Related Articles
- EP ID EP205473
- DOI 10.14611/minib.20.03.2016.09
- Views 87
- Downloads 0
Cultural context in marketing communication on international market
The goal of this article is to show in what way cultural factors can determine decisions in international marketing. Particular attention is devoted to the decisions associated with marketing communication, that is, the...
How can we attract and keep young talents in the science sector? Work satisfaction and the inclination to change your workplace
Gradually dropping number of working age people, dropping rate of unemployment and continuously growing number of job vacancies, which remain open for a longer time, lead to a situation in which more and more often in th...
Creating marketing strategies for higher education institutions
The article presents a thesis that the primary premise of creating marketing strategies for higher education institution is a three-dimensional notion of marketing. The first dimension lies in the theoretical notions of...
The significance of a university for the development of local administration on the example of Polkowice, one of the richest communes in Poland
In this article the author discusses the image of a non-public university in the context of the imageof the local government which functions on the territory where the university is located. The author discusses the mutu...
Marketing oparty na wiedzy jako podstawa strategii jednostki badawczej – na przykładzie Instytutu Badawczego Opakowań
Działania marketingowe COBRO – Instytutu Badawczego Opakowań są uwarunkowane dwiema głównymi kwestiami. Z jednej strony COBRO, jako niewielka państwowa jednostka badawczo-rozwojow,a nie dysponuje funduszami na prowadzeni...