A Qualitative Textual and Comparative Analysis of the Representation of Masculinity in the Action and Romantic Comedy Genres
Journal Title: Online Journal of Communication and Media Technologies - Year 2015, Vol 5, Issue 3
Abstract
This study is an exploration of the representation of masculinity in film, with particular focus on the way in which leading male characters in action genre and romantic comedy genre films represent masculinity. It is posited that masculinity is a construct, the meaning of which is dependent on the social context of the individual. Film as a social artefact and an agent of socialisation could have the potential of influencing individuals’ understanding of the construct. An exploration of the variations of masculinity across genres is a first step in understanding possible influences of the definition of masculinity. A triangulation of textual analysis methods was used to analyse fictional characters according to a set of codes and ‘real’ world norms. The results of the findings from this study indicate that the way in which male characters are developed in each genre are different, with male lead characters from the action genre having more characteristics that align with the ‘real’ world norms of masculinity (Levant et al., 1992), than their romantic comedy genre counterparts.
Authors and Affiliations
Gerald James Pascoe| University of South Africa (UNISA), South Africa
Keywords
Related Articles
- EP ID EP10037
- DOI -
- Views 377
- Downloads 13
Art andCommunication: Conflict and Reconstruction for Autonomous Identity
This essay focuses on the relational embodiment of art & communication that, it is fair to say, that it implicates problematic crossroads between memory and contemplation. If we see art as, I believe one should, as int...
Determinants of Passing on Viral Messages Empirical Analysis of a Viral Marketing Campaign on Facebook
Internet has evolved into a dynamic network where people can easily and constantly interconnect. Social-media-platforms allow consumers to interact and inform each other, likewise on products and services. Under pressu...
The Role of Humor in the Construction of Satire in Nigerian Political Cartoons
Abstract The communicative functions of humor and its visual power have made political cartoons an interesting research field across academic disciplines. The first decade of the Millennium has witnessed a considerable...
Readers’ Perceptions of Leading Vernacular Dailies in Ahmedabad, (Gujarat, India)
The vernacular Indian print Industry is growing at a dynamic pace. With the readers today getting an array of options to choose from and the intensified competition between the players in the vernacular print industry,...
Planet Play: Designing a Game for Children to Promote Environmental Awareness
Due to a progressive deterioration of our planet and its resources, environmental education has become crucial and children should be trained to understand environmental issues at an early age so they can cultivate pos...