BALANCED SCORECARD – THE BASIS OF STRATEGIC CORPORATE MANAGEMENT
Journal Title: Регіональна економіка та управління - Year 2017, Vol 1, Issue 14
Abstract
The article explores widely used in the international practice, thioretical approaches and tools of the corporate strategic management. There were analyzed necessity and opportunities of application of the balanced system indicators within current terms by the Ukrainian enterprises, letting than entrance their level of competitiveness, as well as will encouraging the growth of their market value.
Authors and Affiliations
Ganna Kulish
Keywords
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