-Business and Its Effectiveness on Banking System with Special Reference to Gramya Bank

Journal Title: International Journal of Marketing and Technology - Year 2011, Vol 1, Issue 3

Abstract

What is e-Business? e-Business is a term used to describe businesses run on the Internet, or utilizing Internet technologies to improve the productivity or profitability of a business. In a more general sense, the term may be used to describe any form of electronic business that is to say, any business which utilizes a computer. e-Business, commonly referred to as "eBusiness" or "e-business", may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses. e-Business refers exclusively to Internet businesses. Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers. How e-Business is Applicable in Banking? E-Business is applicable for transactions, which uses computer systems. It comes in several forms such as credit card transactions, electronic fund transfers, online banking ,Automated Teller Machines (ATM), Telephone banking and Money transfer . It provides convenience because it allows regular cash flow that is vital for the existence of a financial organisation in this competitive world.

Authors and Affiliations

Mr. Sanjay Kumar Panda

Keywords

Related Articles

INTERNAL MARKETING: A LIFEGAURD IN RECESSIONARY TIMES

Recession was a buzzword sometime back.From students to CEOs everybody has tried to measure this term “recession” from their own perspective. What is recession,what are its consequences,from where it started,where it w...

FDI In InDIa’s RetaIl sectoR: a posItIve Approach

Opponents of the entry of foreign direct investment (FDI) in retail trade generally point to its adverse impact on employment. This is indeed an important issue, as around 40 million people are engaged in retail trade...

RELATIONSHIP BETWEEN INVESTMENTS AND PERFORMANCE OF INSURANCE COMPANIES LISTED ON THE NAIROBI SECURITIES EXCHANGE

A business that is not profitable cannot survive and the management of a company‘s investments is an essential function of this profitability, which directly affects shareholder value. This study aimed at identifying t...

A Study on online marketing strategies used by E- Entrepreneurs in India

This research analyses E-Entrepreneurs like flipkart.com, Amazon.com, Naaptol.com etc, and the characteristics of online marketing strategies used by new media Entrepreneurs. This research helps to understand the natur...

HEALTH ISSUE LEADS TO EMPLOYEE ATTRITION IN CHENNAI BASED CALL CENTER INDUSTRY

The international research on call centre employment presents mainly negative view of the nature of this work. A more positive portrayal of call centre work has been demonstrated in some international research, highlig...

Download PDF file
  • EP ID EP19231
  • DOI -
  • Views 400
  • Downloads 19

How To Cite

Mr. Sanjay Kumar Panda (2011). -Business and Its Effectiveness on Banking System with Special Reference to Gramya Bank. International Journal of Marketing and Technology, 1(3), -. https://www.europub.co.uk/articles/-A-19231