CORPORATE SOCIAL RESPONSIBILITY AND DIVERSITY AS THE STRATEGIC ELEMENTS OF THE CONTEMPORARY POLISH ENTERPRISES POLICY
Journal Title: Marketing Identity - Year 2017, Vol 5, Issue 1
Abstract
One of the most important challenge for contemporary enterprise, that acts in the dynamically changing environment, is identification of the strategic policy element that support human resources management. Diversity issue has a growing importance in the strategies of international enterprises that face problems resulting from the multiplicity of experiences, skills, knowledge. Paper presents issue of the diversity management with regard to Corporate Social Responsibility policy of Polish enterprises.
Authors and Affiliations
Renata Stasiak-Betlejewska
Keywords
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