EL SISTEMA DE COMUNICACIÓN INTEGRADO A LOS SISTEMAS DE GESTIÓN EN EL CONTEXTO ORGANIZACIONAL
Journal Title: Revista Científica Retos de la Ciencia - Year 2022, Vol 6, Issue 12
Abstract
Organizational communication contributes to the fulfillment of the functions, tasks and /or activities of the job position individually and in general, to the coordination of the set of activities that are developed in the entities to achieve the expected results. Work objective is to propose a procedure for a diagnosis and design of the communication system, integrated into the direction and management system with a strategic approach. The methodology was applied and validated in two Santiago de Cuba's organizations with satisfactory results. Different research techniques and tools are used, combining the quantitative with the qualitative approach, among which are: bibliographic analysis, documentary review and analysis, differents interviews types, questionnaire in survey form and checklists. Is possible developing as a result procedure for a diagnosis and design of organizational communication that overlaps the theoretical, methodological, structural and practical elements with an integrated approach to all management systems, providing the improvement of business processes. Its design based on current technical and legal regulations facilitates its generalization and adaptability to all types of organizations depending on its characteristics. Communication is a process that occurs in any type of organization, permanently involving internal and external clients, such as workers, managers, clients, suppliers and society.
Authors and Affiliations
Isis Leonor Suárez Caimary; Marianela Bermejo Salmon; Leonardo Charón Durive
Keywords
Related Articles
- EP ID EP699938
- DOI https://doi.org/10.53877/rc.6.12.20220101.05
- Views 156
- Downloads 0
LA GESTIÓN DE LA APROPIACIÓN SOCIAL DE LA CULTURA: ESTRATEGIAS PARA EL DESARROLLO INSTITUCIONAL
The university, since its emergence in the twelfth century, has been the space destined for the management of knowledge and culture, however, when analyzing its evolution, there are differences between the purpose of its...
CLIMA ORGANIZACIONAL, BIENESTAR LABORAL Y WORK ENGAGEMENT EN UNA EMPRESA DE PAQUETERIA
The present study is aimed at determining the relationship between the organizational climate with work well-being and work commitment, quantitative, cross-sectional study and simple random sampling n = 72, a confidence...
El desarrollo social sostenible, aplicado en la educación: modelo pedagógico desde la socioformación
Education is one of the main means to reach people with knowledge for their academic and personal growth, which is why it is a pragmatic way to educate in sustainability. It seeks to improve habits and satisfy needs that...
Aplicabilidad del sistema de gestión de calidad ISO 9001:2015 en los procesos agregadores de valor de los registros de la propiedad del Ecuador
El presente documento tiene como finalidad establecer un nuevo modelo de gestión para los registros de la propiedad de Ecuador, fundamentada en el sistema de gestión de calidad (SGC), siendo una herramienta para que esta...
APROXIMACIÓN A MECANISMOS DIGITALES EN AMAZONÍA ECUATORIANA PARTIENDO DE MUESTREO EN LA UNIVERSIDAD ESTATAL AMAZÓNICA
It reflects on new mechanisms of consumption and access to information used by young people, taking as a starting point the result of the study conducted among undergraduate students, second semester of 2018 at the Amazo...