Improving SMTEs’ Business Performance through Strategic Use of Information Communication Technology. ICT and Tourism Challenges and Opportunities
Journal Title: International Journal of Academic Research in Accounting, Finance and Management Sciences - Year 2014, Vol 4, Issue 3
Abstract
Information communication technologies (ICTs) prevail in all functions of strategic and operational management. As information is the lifeblood of tourism, ICTs provide both opportunities and challenges for the industry. Unless the current tourism industry improves its competitiveness, by utilizing the emerging ITs and innovative management methods, there is a danger for exogenous players to enter the marketplace, jeopardizing the position of the existing ones. Only creative and innovative suppliers will be able to survive the competition in the new millennium. Small and medium-sized tourist enterprises’ (SMTEs) utilization of the Internet and their perception of online learning systems demonstrate that training is imperative and that ICTs can enable them to improve their inventory management and develop their internal business processes. Previous researches demonstrate that SMTEs are not utilizing information technology in their businesses to its full potential. They primarily see the ICTs as a mechanism for promoting their hotel rather than for training, inter or intraorganizational and e-commerce purposes. Using a wide variety of sources, mainly in the tourism literature, this paper comprehensively reviews and analyses prior studies in the context of ICT applications to tourism and provides a framework for the utilization of technology in tourism by adopting a strategic perspective. The paper also projects future developments in ICT-related opportunities and demonstrates critical changes that will influence the tourism industry structure.
Authors and Affiliations
Hamid Asna Ashari, Majid Heidari, Saeed Parvaresh
Keywords
Related Articles
- EP ID EP136878
- DOI 10.6007/IJARAFMS/v4-i2/976
- Views 111
- Downloads 0
Place of the Euro and the European Monetary System on the international scene
All national authorities always world economic powers battled for holding world supremacy in the markets. Main tool which focuses all their attention is the currency, whether national or regional basis. It wants such as...
Causal Relationship between Liquidity and Profitability of Nigerian Deposit Money Banks
The Impact of New Management Accounting Practices on Strategic Buyer–Supplier Relationship within the Supply Chain: An Empirical Analysis within the Tunisian Context
The Role of Sustainability Disclosures for the Capital Market Participants: Evidence from Turkey
Effect of Customer Relationship Management (CRM) on Performance of Small-Medium Sized Enterprises (SMEs) Using Structural Equations Model (SEM)
In today world, the necessity of continuing activities and maintaining the competitive advantage is attention to customers that due to their direct relationship with organization actions are valuable source for opportuni...