Методи оцінки інноваційного потенціалу підприємств готельного господарства
Journal Title: Збірник наукових праць Уманського національного університету садівництва - Year 2018, Vol 2, Issue 93
Abstract
The choice of ways of innovative development of hotel enterprises can be ensured not only by the availability of the optimal management system and effective management, but also the fact to obtain innovation in the form of a new product, technology, methods of organization and management, which is the result of the innovation process. While studying the scientific works of domestic and foreign scientists, we can affirm that estimation of innovative potential of hotel enterprises and its social-and-economic value, decision making regarding the development and using of innovative projects in hotel industry of Ukraine is urgent today because innovations become more often the element of hotel enterprises management. Innovative potential of a hotel enterprise is a complex characteristic of the hotel's ability for innovative activity and one of the most important factors that plays a key role in its innovative development; this is a measure of organization's readiness to perform tasks that will ensure the achievement of a set innovative goal, that is, a measure of readiness for implementation of an innovative project or program of innovative transformations and introduction of innovation. The purpose of estimation of innovative potential is the need to identify the directions of innovative development that ensure the possibility to transfer enterprises to the release of competitive products and significantly increase their stability and flexibility in accordance with changes of the environment. Estimation of innovative potential of the enterprise allows to evaluate in adequate way the state and readiness of the enterprise to innovative transformations; to analyze the development tendencies, to identify the main advantages and weaknesses; to prepare recommendations for the formation of an innovative strategy of the enterprise that will strengthen its position in the market. Use of the methods of mathematical-and-statistical analysis, in particular taxonomic, will enable to reveal maximally accurately the real state of innovative activity of enterprises, to reflect strong and weak sides, and also to distribute objects to groups depending on the level of the development of innovative potential.
Authors and Affiliations
Л. Г. Коваленко, С. В. Тимчук
Keywords
Related Articles
- EP ID EP549704
- DOI 10.31395/2415-8240-2018-93-2-74-85
- Views 84
- Downloads 0
Світова продовольча проблема
Food problem is an acute problem of today’s world, though its essence and structure differ drastically for the richest and the poorest countries of the world. But regardless of development level every country is striving...
Видовий склад хвороб салату листкового в умовах захищеного ґрунту за зимово-весняного вирощування
In recent years, areas under green vegetable crops are increasing intensively both in the open ground and in structures of enclosed soil. Leading position on growing among them is a leaf salad, which is due to a rapid tr...
Фотосинтетична діяльність посівів гібридів кукурудзи різних груп стиглості в умовах зрошення
To obtain high yields of the maize hybrids under investigation, it is necessary to form the optimal area of the leaf surface to provide an adequate amount of dry matter, which is the most important condition for obtainin...
Formation of photosynthesis surface of sorghum and soriz depending on timing and methods of sowing
Studies of domestic and foreign scientists have shown that the photosynthesis productivity of plants depends on the assimilation surface, photosynthesis intensity, daily increase in the vegetative mass, the coefficient o...
Порівняльне оцінювання впливу передпопередників і удобрення на формування врожайності буряку цукрового
The study was conducted in 2015-2017 in the stationary experiment of Department of Agrochemistry and Soil Science of Uman National University of Horticulture, started in 1964 in podzolized chernozem. Sugar beet, dependin...