Методы маркетинговых исследований в банковской деятельности

Journal Title: Бюллетень науки и практики - Year 2017, Vol 3, Issue 2

Abstract

В работе рассмотрена сущность маркетинговых исследований в банковской деятельности, рассмотрены основные направления маркетинговых исследований в банковской сфере, определены задачи, которые возможно решить, опираясь на данные методы маркетинговых исследований

Authors and Affiliations

B. Kraevskiy, Ya. Makukhina

Keywords

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  • EP ID EP292417
  • DOI 10.5281/zenodo.291887
  • Views 128
  • Downloads 0

How To Cite

B. Kraevskiy, Ya. Makukhina (2017). Методы маркетинговых исследований в банковской деятельности. Бюллетень науки и практики, 3(2), 258-261. https://www.europub.co.uk/articles/-A-292417