Role of Cross-border Cooperation in Modern Globalized World
Journal Title: EUROLIMES - Year 2018, Vol 26, Issue 26
Abstract
In modern globalized world cross-border cooperation is an instrument of establishing and promoting of good neighbourhood relations between the adjacent regions and countries in general. Development of cross-border cooperation has come a long way from simple contacts between the relatives and acquaintances on different sides of the border to more elaborated and advanced forms, which correspond to requirements and needs of present days. Cross-border clusters, industrial parks and zones, partnerships, networks, Euroregions, European Groupings for Territorial Cooperation, etc. use various instruments provided by cross-border cooperation in order to promote healthy and friendly environment and improve living standards, entrepreneurship conditions and socio-economic development in general at cross-border territories. Ukraine has recently gained new momentum for the development of economic, social and political relations between Ukraine and the EU, and especially their adjacent border regions, due to signing the EU-Ukraine Association Agreement. In this context the paper researches the problems of economic system’s adaptation to new rules and terms stipulated by Association Agreement, in particular different mentalities of the residents of border regions, asymmetry of border territories’ development, differences in legislation, lack of infrastructure, poor development of innovative technologies, low awareness of local population about the possibilities of cross-border cooperation, etc. The paper deals with the wide range of marketing, organizational and financial instruments to be used to overcome the above-mentioned problems. In particular, joint promotion of cross-border region, branding, crowd funding, crowdsourcing have proved to be efficient marketing instruments facilitating cross-border cooperation worldwide. They also contribute to promotion of Association Agreement and research of its obstacles. Special attention is also paid to Euroregions, European Groupings for Territorial Cooperation and European Cooperation Groupings as the forms of cross-border cooperation, which currently have most perspectives for efficient functioning in Ukraine. The authors analyze the role of financial instruments of cross-border cooperation development in the EU, which cover Ukrainian regions, in establishment of economically and socially sound environment at Ukrainian border territories and bringing them closer to the neighbouring regions of EU member states.
Authors and Affiliations
Olena Pasternak, Olha P. Demedyuk
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