Role of Family in Marketplace Transactions: Socio-Cultural Perspective
Journal Title: Scholars Journal of Arts, Humanities and Social Sciences - Year 2014, Vol 2, Issue 1
Abstract
Abstract: The concepts concerning market look initially confusing because the ‘market’ itself is a complicated phenomenon to understand and interpret. Broadly, the studies on ‘market’ are bifurcated under the two broad headings, namely, ‘marketplace’ and ‘market as institution’. Market operates on various other parameters. Market has been very old institution the same has catered to all other institutions in the society. These institutions act as subsystems within the largest system. Family as a basic institution provides all necessary essentials for the market transactions especially ethics, morality and communicational traits. This paper exemplifies the importance of social and cultural dimensions of family in the market transactions from a field based study of shop owners and relatively permanent customers. Keywords: Marketplace, family business, institution
Authors and Affiliations
R Rajesh .
Keywords
Related Articles
- EP ID EP379906
- DOI -
- Views 72
- Downloads 0
Thinking on the problem of family care for the city to lose the only child in the perspective of community home care
Abstract: China's implementation of family planning among the three decades produced a special group - the loss of only child family. They brought a great contribution to the country's family planning, but " Something un...
Africa Needs Strong Institutions and Not Strong Men in Positions of Leadership
This paper articulates the need for a paradigm shift from transactional to transformational leadership in Africa. Over the past 5 decades most of African countries have experienced a lot of political instability that has...
An Inquest into Common Humanity through Myths and Mythologies: Joseph Campbell’s Paradigm
Abstract: The disintegration of the social order which has resulted in shredding humanity into ethnic grouping, racial categories, religious schisms, class stratifications etc, also introduced competitions into the socio...
Challenges Faced by Primary School Teachers in Schools with Multi-Grade Classes in Zimbabwe: A Case for Ten Primary Schools in Gutu District in Masvingo Province of Zimbabwe
Abstract: The purpose of the study was to investigate challenges faced by teachers in teaching multi-grade classes. The study focused on challenges emanating from time tabling of lessons, scheming, lesson planning, lesso...
Coping Impacts of Ritual Dances to Emotional Intelligence
Ritual dances act as a primitive force for improving psyco-social attributes as emotional intelligence and inter personal skills. The purpose of this study was to find out how the ritual dance participation affects the e...