Social Networks as a Source of New Value
Journal Title: International Journal of Academic Research in Accounting, Finance and Management Sciences - Year 2014, Vol 4, Issue 4
Abstract
In recent years, new business solutions have appeared based on creative ideas and the ability to use multi-channel communication with clients. Social networks are now not only a necessary complement to communication, but also a source of specific value and inspiration for new methods of obtaining market information. Commercial companies are increasingly recognizing the importance of social networking sites. These companies use these sites for marketing and promotional purposes, as well as to build the image of the organization. This paper presents select aspects of creativity in the digital economy. The purpose of this article is to indicate the sources of creativity in social networks, the social impact of these creative solutions and how they affect the functioning of the economy.
Authors and Affiliations
Slawomir Czarniewski
Keywords
Related Articles
- EP ID EP88942
- DOI 10.6007/IJARAFMS/v4-i4/1201
- Views 97
- Downloads 0
Capital Structure and Financial Performance: Evidence from Sugar Industry in Karachi Stock Exchange Pakistan
Analysis of the Relationships between Financing and Value of Companies in Tehran Stock Exchange
One of the duties in trading department is to improve the efficiency of the property structure, the debts and salary of the stockholders in order to maximize their wealth. Managers of trading department carry out this du...
Correlation between BET Index Evolution and the Evolution of Transactions’ Number – Analysis Model
Corruption and Economic Transformation in Nigeria. An Agency Theoretic Perspective
The Nigerian nation is no stranger to economic reforms. Yet, in spite of more than half a century of reforms, the debilitating effects of an economy in distress are still very much with us. The manufacturing sector that...
Problems of Management Accounting Implementation. The Case of Balanced Scorecard Implementation within Jordanian Commercial Banks
This study aimed to find the status of Balanced Scorecard implementation in Jordanian Commercial Banks and the most barriers and problems of BSC implementation in these banks. The results indicated that the Jordanian ban...