Space Tourism Market Analysis. Current Situation and Future Trends
Journal Title: International Conference on Marketing and Business Development - Year 2015, Vol 0, Issue 1
Abstract
Nowadays, tourists benefit from a substantial variety of destinations to choose from. In the near future, with the development of new technologies, tourism activities could exceed the boundaries of our atmosphere. Access to space to the common person could become a reality very shortly. The objectives of this study are to analyze the current situation of space tourism and determine the potential of this activity, both economically and socially. Space tourism is currently accessible only to the very rich. The most promising segment in opening space tourism to the masses is represented by the suborbital flights, segment dominated by the company named Virgin Galactic. According to the research presented in this study, it is observed that there is a significant public demand for this kind of activity. With the entry of more operators of such services and with the increase of the consumer flow, prices will decrease and the space tourism sector will become one of the main tourist activities to generate profit. Given the uniqueness of the product offered, the space tourism industry will not compete with other tourism sectors, bringing economic benefits untapped to date. We can compare the beginnings of space tourism with those of aviation. Nobody would have imagined 100 years ago that, one day, millions of people will be traveling immense distances by air in a very short time, safely and comfortably. Drawing a parallel, we can speculate, without risk, that public access to outer space will lead to the development of new industries and technologies, bringing huge benefits to our society and transforming it in a way that is unimaginable today.
Authors and Affiliations
Corina Larisa Bunghez
Keywords
Related Articles
- EP ID EP269885
- DOI -
- Views 147
- Downloads 0
Direct Marketing Strategy for „Coradrive” Service, Promoted by Cora Company
In this article, we aim to develop a theoretical presentation about the concept of direct marketing strategy in all its forms, tools and techniques used for the development and implementation of direct marketing strategi...
Interaction between Firms in New Product Development
This work-in-progress paper, through an exploratory case study, investigates how two industrial companies, operating in different sectors, start a business relationship. One company, named Antrox, operates in the lightin...
Absorption of European Funds in Romania During 2007-2013
This paper aims to highlight the direct link between absorption of structural funds for the period 2007-20013, and the strategic objectives of Economic and Social Cohesion Policy. Structural and Cohesion Funds related to...
Pricing Strategy in Services - Pricing Strategies in Transport Services
The paper aims to highlight the main ways in price fixing strategies in general and customized in the field of transport services. Establish strategies and tactics price is a complex process requiring consideration of a...
Understanding Voluntary Simplifiers in Bulgaria
The notion of voluntary simplicity reflecting the rejection of growing consumerism and materialism of our society and the orientation towards personal growth, ecological awareness and material simplicity instead gains mo...