THE FACTORS INFLUENCING THE INTERNATIONALIZATION PROCESS MANAGEMENT OF CZECH ENTREPRENEURIAL SUBJECTS
Journal Title: International Journal of Management, IT and Engineering - Year 2012, Vol 2, Issue 7
Abstract
Internationalization is a phenomenon researched intensively over the last few decades from a variety of viewpoints. Issues such as the development of international activities, and factors favoring or disfavoring internationalization have been studied for both large as well as small and medium enterprises. The problems of the internationalization of entrepreneurial activities have seen a considerable interest among a number of significant economists. Internationalization theory subsumes to two diverse approaches – stage approach and global approach. The focus of this study is on small and medium enterprises and their internationalization process. The objective of this paper is to present an overview of the internationalization process management of the selected Czech firms in the Moravian-Silesian Region. The entrance, activities and management of entrepreneurial subjects on the foreign markets can be complicated owing to a number of factors that are given by the environment on one hand and the position and situation of the entrepreneurial subject itself on the other hand.
Authors and Affiliations
Sarka Zapletalova
Keywords
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