The Role of Celebrity Worship in Increasing Cyber-Aggression: Analysis of Early Adult BTS Fans in X (Twitter)
Journal Title: International Journal of Social Science Humanity & Management Research - Year 2024, Vol 3, Issue 7
Abstract
K-pop fans often display cyber-aggression behavior with the fan war phenomenon. Cyber-aggression is an individual's aggressive behavior on the internet that is driven by anger and hostility. Aspects of cyber-aggression are impulsive-appetitive aggression, impulsive-aversive aggression, controlled-appetitive aggression, and controlled-aversive aggression. One of the factors causing cyber-aggression is celebrity worship. Celebrity worship is an abnormal phenomenon where individuals are obsessed with one or more celebrities. The dimensions of celebrity worship include entertainment-social, intense-personal, and borderline pathological. This research aims to find out how much influence celebrity worship has on cyber-aggression among BTS fans in early adulthood on platform X (Twitter). This research uses quantitative methods. The population in this study is BTS fans. The sample in this study were BTS fans using X (Twitter) with an age range of 18-25 years. The sampling technique used in this research is the accidental sampling technique. The scales used in this research are the Celebrity Attitude Scale (CAS) and the Cyber-Aggression Typology Questionnaire (CATQ). The research results show the influence of celebrity worship on cyber-aggression among early adult BTS fans on the platform It is recommended for future researchers to add variables or use other research methods.
Authors and Affiliations
Daryndra Wishnu Wardhana, Gisella Arnis Grafiyana, Tri Na’imah, Fatin Rohmah Nur Wahidah
Keywords
Related Articles
- EP ID EP742758
- DOI 10.58806/ijsshmr.2024.v3i7n16
- Views 92
- Downloads 0
Assessment of Human Capital and Social Development in Ibipolo Community, Port Harcourt
Urbanization and industrialization have led to rural-urban migration of workers, especially the low income earners. By their influx, shanty towns develop, where the conditions are perplexed with poor road networks, lack...
Leadership Behavior on Organizational Performance in Indonesian Government
This research generally aims to determine the influence of leadership behaviour on organizational performance through the values of religiosity and organizational commitment in the Jambi provincial government. Based on a...
Identification of Environmental, Social, and Governance Implementation in Micro, Small, and Medium Enterprises
Environmental, Social, and Governance (ESG) has become a stakeholder demand for companies today. However, not all companies have successfully integrated the concept into the business model and gained value. In Micro, Sma...
Analysıng the Perceptıons of Secondary School Relıgıous Culture and Ethıcs (DKAB) Teachers About Measurement and Evaluatıon Process: Izmır Case
The course on Religious Culture and Ethics (DKAB) is a significant subject in Turkey's education system, aiming to help students understand religious culture and internalize moral values. DKAB lessons are designed to sup...
Trans-Atlantic Slave Trade, Social Change as Catalysts to Yoruba Popular Music
This paper interrogates how elements of African-American cultural practices that were imported to Lagos by returnee slaves influenced the social changes that heralded the emergence of a new form of popular music in Yorub...