Tourism Planning and Tourismphobia: An Analysis of the Strategic Tourism Plan of Barcelona 2010-2015
Journal Title: Journal of Tourism, Heritage & Services Marketing - Year 2018, Vol 4, Issue 1
Abstract
The exponential growth of tourism has brought new challenges to destinations; how to plan themselves to avoid overtourism and this new form of intolerance, the so-called tourismphobia. In order to address the negative impacts of tourism and enhance the positive ones Barcelona has developed and implemented a strategic tourism plan. This paper seeks to understand how Barcelona addressed the tourismphobia problematic through planning: how it was done and which results were achieved in the end. This research reveals a clear gap between the planner’s intention and the plan’s implementation.
Authors and Affiliations
Marco Martins
Keywords
Related Articles
- EP ID EP287450
- DOI 10.5281/zenodo.1247519
- Views 94
- Downloads 0
The evolution of destination branding: A review of branding literature in tourism
Tourism is a promise and destinations communicate the credibility of that promise by means of destination brands. Branding has become a key tool for tourism destinations to make explicit the complexity of experiences to...
Tourism Planning and Tourismphobia: An Analysis of the Strategic Tourism Plan of Barcelona 2010-2015
The exponential growth of tourism has brought new challenges to destinations; how to plan themselves to avoid overtourism and this new form of intolerance, the so-called tourismphobia. In order to address the negative im...
E-learning adoption in hospitality education: An analysis with special focus on Singapore
This paper explores issues and challenges in the adoption of e-learning in hospitality education, with special reference to Singapore. Hospitality being a ‘high-touch’ profession and many hospitality related skills being...
Tourism expenditure according to mode of transportation: A comparative study between 2009 and 2012
Understanding how tourists move through time and space has become especially important since tourist has become more attentive to prices. This paper explores the issue of changing expenditures as part of understanding to...
Extending tourism marketing: Implications for targeting the senior tourists’ segment
The continuous monitoring of market trends is one of the most important roles that marketing scientists and practitioners should fulfill. Tourism is significantly affected by major demographic, cultural and economic tren...