WHAT IS THE SELF-PRESENTATION OF MILLENNIAL EMPLOYEES IN WECHAT?
Journal Title: Topics in Economics, Business and Management (EBM) - Year 2017, Vol 1, Issue 1
Abstract
WeChat Moments is a personalized stage for everyone, especially millennial employees. Basing on study objects’ data, this research focuses on self-presentation of millennial employees in WeChat Moments. The study looks for the characteristics of their Moments in different jobs by classifying the methods of self-presentation. Meanwhile, it summarizes three functions of WeChat Moments, including sharing information, expressing emotions and self-disclosure. And then the research analyzes the effects of self-presentation in working and living situations.
Authors and Affiliations
Zhichao CHENG, Yiwen XU
Keywords
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- EP ID EP412985
- DOI 10.26480/icemi.01.2017.289.290
- Views 82
- Downloads 0
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