Bridging the Knowledge Gap: Understanding the Role of Financial Literacy Practices on the Business Performance of MSMEs
Journal Title: Psychology and Education: A Multidisciplinary Journal - Year 2023, Vol 9, Issue 3
Abstract
Financial literacy has been recognized as a crucial factor in the success of micro, small, and medium-sized enterprises (MSMEs). Therefore, this study aims to investigate the impact of financial literacy practices on the business performance of MSMEs. Specifically, it aims to identify the financial literacy practices that are most effective in improving the financial management skills of MSME owners and their impact on the growth and sustainability of their businesses. This study applies descriptive quantitative research design with convenient selection of participants. The primary gathering tool was a modified survey questionnaire. The data gathered from the survey questionnaire was analyzed and interpreted using interval data measurement on a Five-point Likert scale. The study is significant as it provides insights into the factors that contribute to the success of MSMEs and highlights the importance of financial literacy in promoting entrepreneurship and economic development. The findings of this research will be of value to policymakers, business owners, and other stakeholders in the MSME sector, as they seek to promote the growth and sustainability of small businesses. It came to light that digital marketing strategies significantly affects customers' brand awareness to a great extent with a Pearson r correlation coefficient value of 0.920 interpreted as ‘Very Strong Correlation.'
Authors and Affiliations
Janine Pinca, Froilan Labausa, Nancy Cruda
Keywords
Related Articles
- EP ID EP728687
- DOI https://doi.org/10.5281/zenodo.7985102
- Views 97
- Downloads 0
A Correlational Analysis on Math Anxiety and Mathematical Performance of Grade 10 Students in Morong National High School
This study aimed to determine the correlational analysis or whether math anxiety and mathematical performance of Grade 10 students in Morong National High School have a significant relationship with each other. It also f...
Evaluating The Quality Implementation of Healthy Learning Institution and Its Impact on Learners' Well-Being and Academic Performance
This study employed the descriptive-correlation method during the school year 2022-2023 to evaluate the quality implementation of a Healthy Learning Institution (HLI) and its impact on learners' well-being and academic p...
Social Media: It’s Impact towards English Learning Skills of Grade 12 Students at Sulu College of Technology Incorporated
This is a descriptive-correlational study which determined the role of social media platforms towards language learning skills among the Grade 12 students at Sulu College of Technology, Incorporated during the School Yea...
The Use of Session Plan in Developing Performance Skills of the Grade 12 Cookery Students
The Department of Education (DepEd) recognizes that instructional planning is essential to successful teaching and learning. It is the process of determining what learning opportunities students in school will have by pl...
Supervisory Practices of School Heads: Teachers' Perspectives
Discovering the best practices of Buug District Secondary Schools was the primary purpose of this study. This qualitative study employed the phenomenological research design following Moustakas' (1994) principles of reas...