Emerging Challenges for Sustainable Business
Journal Title: International Journal of Languages, Education and Social Sciences (www.ijless.com) - Year 2012, Vol 2, Issue 1
Abstract
To maintain the sustainability in the business is one of the biggest challenges for any business organization in present global competitive environment. Companies have to confront various hurdles for maintaining its future sustainability. In present scenario one of the prominent challenges is adaptation of new technology, which leg the companies to equate the shoulders with competitive companies globally, Ultimately this challenge caused the organization to adverse situation. The second challenge is to cater the need and demand of consumer because the consumer is complex in nature, whose satisfactory level is affected due to taste and preference, cost of product and many other product associated services. For this the companies need to invest huge fund in Research and Development department .The third challenge is Corporate Social Responsibility, a company required to focus on surrounding social network where the company is functioning to maintain its future sustainability like availability of clean and pollution free environment, good infrastructure, concentration on education, important one is opening the opportunities for jobs and vacancies. The fourth challenge is entering the competitors on large scale to prove itself better than other companies by introducing the new technology product on affordable price. The fifth challenge is to cope with the government rules and regulation with taxation policies of concern country where the company is functioning.
Authors and Affiliations
Amit Saini
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