MODERN METHODOLOGICAL APPROACHES TO THE ASSESSMENT OF THE COMPETITIVENESS AS A CRITERION FOR THE ECONOMIC SECURITY OF ENTERPRISES AND PRODUCTS
Journal Title: Економічні студії - Year 2017, Vol 4, Issue 17
Abstract
In the article systematized the basic methodological approaches to the assessment of the competitiveness as a criterion for the economic security of enterprises and products. Revealed the features of matrix and expert methods to the assessment of the competitiveness of enterprises and products in the context of their influence on economic security are disclosed. Revealed the features of objective methods to the assessment of the competitiveness of enterprises and product are revealed, and their influence on economic security is revealed. Presented the algorithm to the assessment the complex index of competitiveness of enterprises and products. Done grouping of modern approaches to the assessment of the competitiveness of enterprises and products in areas such as the objective and subjective methods, universal and specialized methods, quantitative and qualitative methods, complex and simplex methods. Found «weak» places in the existing methodology to the assessment of the competitiveness of enterprises and products, in terms of impact on economic security.
Authors and Affiliations
Vintsi Joe Rosevelt Idrissa
Keywords
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