ПРАГМАТИКА ГАСЕЛ У ПРЕСІ ПІДРАДЯНСЬКОЇ УКРАЇНИ
Journal Title: Studia Ukrainica Posnaniensia - Year 2019, Vol 0, Issue 2
Abstract
The article is devoted to functioning and pragmatic load of the slogans in the Soviet Ukrainian press. The most widespread groups of slogans for their illocutive purpose are constatives, directives, commisives. The author proposed a new kind of slogans — glorivicatives, the purpose of which was the expression of favour of the authorities and glorifi cation. It has been defi ned that a very large spectrum of the multidirected slogans addressed to different groups of recipients enhanced the role of the slogans as manifestations of the language of power.
Authors and Affiliations
Катерина Коротич
РЕАЛІЗАЦІЯ РЕГУЛЯТИВНИХ КОМУНІКАТИВНИХ ТАКТИК У СИТУАЦІЯХ НЕОПОСЕРЕДКОВАНОЇ ТОРГІВЛІ
The article focuses on the research of the communicative behavior manifestations of the Ukrainians in the direct trade situations. The constructive and destructive regulative communicative tactics used by sellers and buy...
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РЕАЛІЗАЦІЯ СТРАТЕГІЇ ЗДІЙСНЕННЯ ВПЛИВУ В КОНСТРУКЦІЯХ ЗІ ЗНАЧЕННЯМ ПРЕФЕРЕНЦІЙНОСТІ
The article focuses on the conditions of the realization of influence in constructions expressing preference. Peculiarities of communicative structure of speech acts such as request, advice, suggestion have been revealed...