Relationship between Modern Banking Service and Specific Brand Value in Iranian Private Sector Banking (A case study: The branches of Parsian and Saman Banks in Shiraz)
Journal title: Journal of Science and today’s world
Authors: Mirza Hassan Hoseeni , Alireza Moogheli, Farzaneh Ojee
Subject(s): Chemistry, Environmental Sciences, Physics, Cellular Biology, Zoology and Animal Science, Geology, Mathematics Education