THE WAYS OF FUTURE JOURNALISTS’ WORKING WITH MEDIA CONTENT FOR MEDIA INDUSTRY TRENDS RESEARCH
Journal Title: Вісник Кременчуцького національного університету імені Михайла Остроградського - Year 2017, Vol 2, Issue 103
Abstract
Purpose. The analysis of the work forms with the media content of the future experts in the field of journalism. Methodology. To determine the characteristics and effective forms of work, contributing to the development of the media materials complex analysis skills, the ability to identify trends and patterns of the media sector development, the methods of generalization and systematization of scientific statements have been used. Finding. Studying of the most effective forms of work for the journalists’ professional competence formation has found out that the training sessions for this specialty student should be focused on the analysis of particular media content in order to detect characteristics and general trends in the media development. The forms of work with media content help students acquire skills in the use of theoretical material for solving practical professional problems; formation evaluation skills, selection and retriev- al of basic and additional information; skills development and clear statement of professional tasks, the ability to devel- op multi-dimensional approach to the problems, identify trends in the development of the media industry. The paper describes such an effective form of training sessions organization as lecture-visualization, «round table» seminar, «press conference» seminar, practical exercises using training techniques, role playing games, professional situations simula- tion, as well as project work (individual and group) and so on. Special attention has been paid to the forms of educa- tional work, contributing to the future journalists creative skills development, including those working on a text, as well as on the visual material that is relevant in terms of the media convergence. Modern journalist should be prepared to work in the media, bringing together the press, radio and television, which, of course, bring new demands on the organ- ization of the journalistic profile educational process. Originality. The paper contains characteristic of the main types of classes (lectures, seminars and practical classes) that are most effective for the future professionals in the field of journalism professional skills formation. The examples of interactive learning technologies have been described. The expediency of various forms of periodicals content analysis in order to develop journalists’ professional competence has been proved. The importance of a systematic approach to the organization of the future journalists’ work with media content has been emphasized. Practical value. Paper submissions may be used for the educational process organization. Conclusions. Educational process for future journalists can be directed to the analysis of the publication concept, cate- gorization, genre palette, illustrations, title complex, methods of influence on audience, content and forms of journal- istic text, media design.
Authors and Affiliations
K. Sizova, N. Alekseenko
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